Greenwashing is a strategy to brand something as eco-friendly, green, sustainable, healthy etc. even if it is completely the opposite in reality. Earthcoin, one of minor crypto-currencies similar to Litecoin or Bitcoin, is a perfect example of this. As we already know, „mining“ of almost every crypto-currency needs electricity to power the CPUs, GPUs or ASICs. The ecological/carbon footprint of it is already huge and increasing every day.